Top Categories

Latest Articles

What Are the Rules Of Online Blackjack?

Though online casino gaming industry has made inroads more than twenty years ago, some players are not very conversant with the rules and...

on Apr 26, 2018

What Are the Rules Of Online Blackjack?

Though online casino gaming industry has made inroads more than twenty years ago, some players are not very conversant with the rules and...

on Apr 26, 2018

Play Online Baccarat Game for Wholesome Entertainment

The objective of online casino games is primarily fun and entertainment besides making some money while gambling. Of course, baccarat game is very...

on Apr 26, 2018

Play Online Baccarat Game for Wholesome Entertainment

The objective of online casino games is primarily fun and entertainment besides making some money while gambling. Of course, baccarat game is very...

on Apr 26, 2018

Answer to Fast Delivery of Products for your Customers

As the need for the last mile delivery solutions increase, more companies start to develop their strategies in order to catch up with the trend....

on Apr 25, 2018

New blog posts

Hello, World!

May 21, 2014

It's my first blog entry!

HTML block #1

You can change this block in admin panel. Remember, if you change template, this block will be lost. We advise you to clone this block.

Ne lorem percipit efficiantur mei, ius ut simul vidisse. An vel probatus explicari appellantur. Has et comprehensam interpretaris, quo no inimicus maluisset temporibus. Ea mea quod.

Translate This

Dropdown Box Code

Is Web Design Ruining Your SEO Efforts - 5 Things NOT To Do!

by site admin on Jul 22, 2010

The process of optimizing a website starts right from the time you think about building a website. Yeah... contrary to popular belief, SEO is not something that follows website launch. Rather it is what you need to base your design process on. And just like there are best practices to optimize your website, there are also other stuff that can potentially have a negative influence on your SEO efforts.

So just as much you need to do the right things, you also need to make sure you don't do the wrong things:

Here are some design elements that you absolutely must NOT apply:

Drop Down Navigation or Mouse-Over Menus

This was a rage till recent past! Drop down menus not only saves real estate on a page but is a great way to arrange the navigation elements cleanly... Not to mention the sleek drop-down boxes that add to the visual appeal! However, when it comes to search engine optimization, drop down navigation drops down the value. Search engine crawlers cant fill out forms even if there's just one pull-down. So, they cant get to those pages... least of all index the contents.

So make sure you have an alternate means of navigating those pages so that search engine crawlers can get there. You can include text links in the footer of your web pages or use image links or an image map. Also, chuck JavaScript and use AJAX or divs to get the same drop down and ensure search engine appeal at the same time.

Flash or JavaScript for Primary Navigation

Even though search engine crawlers have come off age and become smarter at indexing Flash contents, I don't think its worth the risk. If your primary navigation needs Flash, Java or JavaScript to function, that puts a big question mark on whether search engine crawlers will parse through or not. Remember, search engine crawlers have a limited ability to deal with Flash, Java and Javascript. So any links that you put there have a good enough chances of not being seen by the search spiders.

A more reliable option is to count on semantically marked up HTML. You get what you want on your navigation pathway and search engine crawlers get what they come for.

Fully Flash Website

Graphic artists and ardent designers would swear by Flash but when it comes search engine appeal, its better to mellow down your 'flashy' instincts. If you want to score well in Google SERPs, then you have to create what is called search-friendly design. And as mentioned earlier, inspite of the increasing Flash-consciousness of search engine spiders, they still have a preference for plain text.

Keep the main textual elements of the page out of Flash along with all the page titles and section headings. And if at all (despite all the red signals) you have to use Flash, make sure you have an alternate text version within div tags. Also, don't forget to use SWFObject, a standards-friendly method to embed Flash content.

Frames for Design

For one, Google clearly dissuades the use of frames as they tend to cause problems with search engines, bookmarks, emailing links etc. In fact, it can be a nightmare to scroll through a website that has frames. Since part of the page moves while others stay stationary, it gets pretty difficult to follow where to read and where to scroll. Moreover, not all browsers support frames so you can lose a considerable amount of audience. Worse of all frames create additional maintenance and server load.

So... really.. You are better off without it!


Pop Up Boxes

Pop-ups rely on JavaScript! And this is a roadblock for search engine crawlers just hate. Not only does the content within pop-ups not get indexed but they are a nuisance for website visitors. No wonder most people have installed pop-up blockers. And in case you dint know, Google toolbar and Yahoo Companion toolbar have built-in pop-up blockers

Kabir Bedi is Web Consultant at LeXolution IT Services, a professional web development company that offers a full range of web design services along with SEO & internet promotion services. He has over 10 years of experience in the industry and leads a group of web developers to create effective web solutions for their clients.

 

 

 

Online Promotion 15828 Views

Author

starnetwork

site admin

Actions

Random Articles

Thinking about a vacation in Chicago? Visit Hotelconxions.co

Choose from newly added cheap hotels for Chicago or Luxury hotels. Book Discount hotel room in Chicago with us. Experience the comfort of simple

Travel

Free Blog Marketing Article: How To Create A Link-Baiting Post

You can use a free blog marketing article to help generate plenty of links pointed at your blog site. The trick here is to start out with this...

Blogging

Camcorder Techniques: How To Make Home Movies That Your Family And Fri

Pre-Production: It's all got to start somewhere, so before you even charge your batteries, rewind those tapes or pack the car, take a seat and...

Hobbies

Time to Make New Year's Financial Resolutions

Do you remember any of the New Year's resolutions you made for 2005? If you don't, it may not be such a tragedy. After all, you still may have had...

Finance

Write Songs the Music Industry Wants to Hear!

Sure, "art for art's sake" is cool... but what if you're pursuing a career as a songwriter? This article is full of suggestions for how you can...

Music

Verybottom block position

You can change this block in admin panel. Remember, if you change template, this block will be lost. We advise you to clone this block.

Ne lorem percipit efficiantur mei, ius ut simul vidisse. An vel probatus explicari appellantur. Has et comprehensam interpretaris, quo no inimicus maluisset temporibus. Ea mea quod incorrupte, brute laoreet at pri, eam antiopam honestatis efficiantur ea. Velit atomorum voluptaria ad nam, hinc aperiam accumsan ne est, ut dictas dissentias his.

Usu agam platonem maluisset ut, et sea volumus sadipscing. Nec viderer singulis delicata at. Agam dicunt verear pri in, te commodo officiis cum. Sensibus praesent mel ut, cu meis accumsan eos. Expetenda suscipiantur cu vel, at facete audiam vis, no pro vitae commune.

Footer block #1

You can change this block in admin panel. Remember, if you change template, this block will be lost. We advise you to clone this block.

Ne lorem percipit efficiantur mei, ius ut simul vidisse. An vel probatus explicari appellantur. Has et comprehensam interpretaris, quo no inimicus maluisset temporibus. Ea mea quod.

Footer block #2

You can change this block in admin panel. Remember, if you change template, this block will be lost. We advise you to clone this block.

Ne lorem percipit efficiantur mei, ius ut simul vidisse. An vel probatus explicari appellantur. Has et comprehensam interpretaris, quo no inimicus maluisset temporibus. Ea mea quod.

Footer block #3

You can change this block in admin panel. Remember, if you change template, this block will be lost. We advise you to clone this block.

Ne lorem percipit efficiantur mei, ius ut simul vidisse. An vel probatus explicari appellantur. Has et comprehensam interpretaris, quo no inimicus maluisset temporibus. Ea mea quod incorrupte.

Footer block #4

You can change this block in admin panel. Remember, if you change template, this block will be lost. We advise you to clone this block.

Ne lorem percipit efficiantur mei, ius ut simul vidisse. An vel probatus explicari appellantur. Has et comprehensam interpretaris, quo no inimicus maluisset temporibus. Ea mea quod.