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Smashing the Myth of the Press Release

Administrator Administrator  |  Jul 31, 2004  |  1167 Views  |  Read Full
 

A musician spends years honing his craft. He writes world-class songs and performs them in a manner that moves his listeners to tears. He records a demo tape and sends it to record labels. He gets a contract and becomes rich, famous and adored.<

 

How To Get Zero Cost Publicity For Your Business Part 1

Administrator Administrator  |  Jul 31, 2004  |  1067 Views  |  Read Full
 

Would you like to expand the volume of your business? You can let thousands know about your service, your store, or your new product without spending a penny. Whether you want to make more sales or get an offer on television, you can broaden the

 

How To Get Zero Cost Publicity For Your Business Part 2

Administrator Administrator  |  Jul 31, 2004  |  1056 Views  |  Read Full
 

This is the ending to my previous article, How to get no cost publicity for your business. Some other options include signature files, joint ventures, free for all links, informational articles, webrings, and giveaways.

Signature files are

 

A Guide to Optimizing Public Relations Content

Administrator Administrator  |  Jul 31, 2004  |  640 Views  |  Read Full
 

This guide to

 

Seven Tips To Get Your Press Release Noticed

Administrator Administrator  |  Jul 31, 2004  |  1162 Views  |  Read Full
 

If you're seeking to promote yourself or your new business on a limited budget, you probably cannot afford the benefit of hiring a public relations agency to work on your behalf - at least not in the beginning.

You've probably spent consider

 

Building The Best Network

Administrator Administrator  |  Jul 31, 2004  |  1040 Views  |  Read Full
 

If you want to succeed, build a great team. A great team multiplies your prospects for success; it enables you to form relationships with powerful people who can make your dreams come true. A great network supports your strengths, fills in your we

 

The 7 Deadly Sins of Press Releases

Administrator Administrator  |  Jul 31, 2004  |  1031 Views  |  Read Full
 

A press release is often your only chance to make a great first impression.

Newspapers, magazines and trade publications receive them by the truckload. That means sloppy, inaccurate, pointless releases are the first to hit the newsroom waste

 

16 Publicity tips for Restaurants

Administrator Administrator  |  Jul 31, 2004  |  1062 Views  |  Read Full
 

With a dismal failure rate of more than 75 percent among restaurants, you must be sure you do everything you possibly can do to promote your restaurant through free publicity. Here are 16 tips that will boost your publicity efforts and help you fi

 

13 Publicity Ideas for Retailers

Administrator Administrator  |  Jul 31, 2004  |  1048 Views  |  Read Full
 

If you're trying to promote your store, but you don't have a big advertising budget, relax. There are lots of ways to get in front of the audience you want to reach by using free publicity. Here are tips that will boost your publicity efforts and

 

Don't Pay for Radio Interviews

Administrator Administrator  |  Jul 31, 2004  |  1028 Views  |  Read Full
 

It used to be that all you had to do was pitch a great idea with a clever hook, and you

 
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