BrandingArticles about branding.
I'd Buy That: Getting A Brand MindsetFeel that? The crisp tingle in the air? It's fall. Fall ushers in the promise of eating, seeing, and getting. It's my favorite time of year. By now, kids are settled into school, sweaters set free from mothballs, and it's an amazing time to... B Are You Brand Worthy? Are You Brand Worthy?Branding is a one hot topic, although it is wildly misunderstood. To make things even more confusing, branding is often tossed in the same basket as marketing which makes its application to an entrepreneur or sole-practioner even more unclear.< Branding Is Not Selling Out: IT'S SELLING INEver see an amazing band perform and wonder why you've never heard of them before? Ever see an astonishing artist on the street and wonder why isn't their work isn DonWhen you're all alone in the privacy of your home office, surrounded by your computer, your phone and your business idea, have you ever asked yourself, "Where's the line between me Don't Get Caught In the Trap: The BIG Difference Between Personal andWhen you're all alone in the privacy of your home office, surrounded by your computer, your phone and your business idea, have you ever asked yourself, "Where's the line between me It's Time For Some SteakRecently, I was reviewing our website statistics. One of the sites that had a link to mine caught me by surprise. Since this is a family publication, I won't include the name of the website. But, let's just say it contains a four-le The Positioning of SuccessMany businesses of today are Too Dull? Too Sharp?You work hard getting the right cover message and words for your brochure. Now, you want to give it a look, an image. Why a look? Most consultants see themselves as hard working and pragmatic. They believe the look of their materials is un |
Jul 22, 2010
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